SaaS
Customer insights dashboard
Self-serve analytics inside the product, so customers answer their own questions instead of waiting for reports.
- Client
- B2B SaaS company
- Industry
- SaaS
- Timeline
- 12 weeks
Results
3×
faster reporting
85%
fewer report requests
41%
of customers use it weekly
The challenge
Customers asked support for custom reports every week, and the team pulled them by hand from the database.
What we did
- 01
Modeled product data in a tested warehouse
- 02
Designed dashboards around the questions customers actually asked
- 03
Embedded fast, secure analytics with per-customer data isolation
- 04
Added scheduled email reports and CSV export
Built with
- dbt
- BigQuery
- Next.js
- TypeScript
- Cube
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